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masonic sales mastery

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H. Sales Mindset & Goal Setting

• Building confidence, motivation, and resilience.
• Setting and tracking personal sales goals.

2. Customer Psychology & Relationship Building

• Understanding different buyer types.
• Building trust and rapport.
• Reading body language and handling objections.

3. Mastering the Sales Process

• Effective greetings and first impressions.
• Qualifying customers and presenting the right vehicle.
• Creating a high-value test drive experience.
• Overcoming objections and closing deals.

4. Negotiation & Profit Maximization

• Price positioning and trade-in strategies.
• Upselling finance products, warranties, and accessories.

5. Phone, Internet & Social Media Sales

• Handling leads and follow-ups.
• Using CRM tools for customer retention.
• Personal branding and social media strategies.

6. Finance & Leasing Basics

• Explaining financing and leasing options.
• Working with finance managers to secure deals.

7. Service & Long-Term Customer Retention

• Maximizing repeat business and referrals.
• Leveraging customer satisfaction for reviews and reputation.

8. Time Management & Career Growth

• Structuring the workday for peak productivity.
• Leadership development for career advancement.elvetica Light is an easy-to-read font, with tall and narrow letters, that works well on almost every site.
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